Mobile Marketing: Mobilize Your World

Premium mobile channel offers :  

  Re-occurring monthly revenue for your organization
  New ways to reach your current audience and customers
  New mechanisms to market and inform people anytime, anywhere  
  New ways to acquire new subscribers via easy and effective viral campaigns  
  A means of keeping in front of customers in a personal, non-intrusive manner  
  A fun, high tech communication channel  
  No or low launch costs
  You can launch a premium mobile channel providing daily text messages from your sermons, books and lectures to your existing and new audience on a subscription basis. Soon, you will be able to offer audio and video as well.
  Subscribers receive a daily informative, inspirational or motivational text   message of 160 characters or less (2 to 3 sentences) designed to provide encouragement, direction and hope.

Some statistics:

  There are nearly 1.8 billion wireless subscribers worldwide. ( Bauer et al., World Telecoms) Mobile phones offer a reach never seen before by any other medium. Today, more people have mobile phones than landline phones.
  Cell phone penetration is currently 65% of the US population (70% in major metro areas). By way of comparison, this is better than penetration figures for cable TV and home internet access.
  Worldwide over 350 billion text messages are exchanged across the world’s mobile networks every month, with over 15% of these messages being classified as commercial, or marketing, messages. (Yankee Group) • In the US today, the average age of text messaging users is 36.
  Within the next year it is expected that there will be 3.9billion subscribers which represents 50% of the world's population( Bauer)


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